meet the creator of practical empathy

Ronda is the creator of Practical Empathy™, the practice of doing empathy that translates all the way to your bottom line by impacting time and money. It is a simple and actionable approach that focuses on just 5 triggers of human behavior. We teach you to spot these triggers and how to act on them to drive results and reduce negativity and drama. 

Research from over 20,000 leaders confirmed that empathy tops the list as the number one driver of overall performance and is the most important leadership skill over the next 10 years.  

After years in the pharmaceutical, biotech, and medical device field, Ronda has identified the top values that contribute to thriving, high-performance teams, including trust, empathy, empowerment, candid communication, innovation, diversity, and inclusion. With these in mind, Ronda has developed a unique method to help organizations worldwide uncover seemingly unrelated issues impacting performance. 

Her approach to resolving performance barriers adopts a "leading through learning" framework that is collaborative and transformative. She applies a blend of neuroscience (how the brain works), the art of performance improvement, and a splash of creative thinking to drive teams toward solutions to their toughest problems.

Ronda has won numerous awards, published multiple articles, and has been recognized for accelerating performance for a spectrum of large to small biotech and pharma companies. She is a keynote speaker and has conducted custom workshops across the globe.  

Her key credentials include:

• Certified Professional in Talent Development (CPTD)
• Master Performance Consultant
• Chief Learning Officer
• ... and she has honed her empathy training skills by working with FBI hostage negotiators.